Business idea validator
Score your idea in 2 minutes — 10 quick taps.
1 / 10 · Problem urgency
How badly do people need this problem solved?
Nothing leaves your browser — your answers are never sent or saved.
What your score actually measures
Your score is not a prediction that the business will succeed — nothing can promise that. It is a structured reading of how ready the idea is, built from your own answers to ten questions across five dimensions that investors, accelerators, and experienced founders reach for again and again. Each dimension is weighted equally and scored out of 100, so a single strong area can't paper over a fatal weakness, and one soft spot can't sink an otherwise solid idea.
The value is in the shape of the score, not just the number. An idea that scores 60 evenly across all five dimensions is a very different animal from one that scores 60 by being brilliant on problem and market but hollow on willingness to pay. The result surfaces your strongest and weakest dimensions precisely so you can see which of the two you're holding — and the whole thing runs in your browser, so you can pressure-test an idea you haven't told anyone about yet.
- Problem urgency
- How much pain the problem causes and how badly people want it gone. A sharp, frequent pain is the easiest thing to build a business on; a nice-to-have is the hardest.
- Market size
- How many people share the problem and whether that group is growing or shrinking. Enough buyers, trending the right way, is what separates a business from a hobby.
- Competition
- Who already solves this and whether you have a real edge. A few mediocre players is the sweet spot — demand is proven and there's room to win.
- Willingness to pay
- Whether people will actually open their wallet, and whether the person with the pain is the one who holds the budget. Interest is not the same as revenue.
- Personal fit
- How well you know the problem and how long you could stay motivated. Founder-idea fit is what carries a business through the hard middle.
Why these five dimensions decide an idea
Most ideas that fail don't fail because the product was bad — they fail because one of these five was quietly missing from the start. A painful problem nobody will pay to solve is a charity. A huge market you have no way to reach is a fantasy. A brilliant, well-priced product in a market of ten identical incumbents is a bloodbath. The five dimensions are simply the five ways an idea most commonly breaks, turned into questions.
They also interact. Weak personal fit is survivable if the problem is screamingly urgent and the money is obvious; weak willingness to pay is survivable if you're solving your own itch and can afford to be patient. What almost nothing survives is two weak dimensions at once — that's the pattern the score is built to expose before you've spent a year and your savings finding it out the expensive way.
What a low score is really telling you
A score under 40 is not a verdict that the idea is worthless — it's a signal that at least one dimension is weak enough to stop everything downstream from working, and that it's cheaper to fix now than after launch. The most common culprit is willingness to pay: founders fall in love with a problem, confirm that people have it, and never check whether those same people will part with money to make it go away.
The fix is almost never to work harder on the parts that already score well. It's to go straight at the weakest dimension — talk to the people who'd pay, narrow a market that's too broad, or find the sharp wedge that a crowded field leaves open. A low score with one clear weak spot is often a far better starting point than a mediocre score that's soft everywhere, because you know exactly where to aim.
Reading your strongest and weakest dimensions
The two lines the result highlights — your strongest and weakest dimension — are the fastest read on what kind of idea you have. A big gap between them means the idea is lopsided: real potential held back by one specific thing, and closing that gap is usually the single highest-leverage move you can make. A small gap means the idea is even, and the overall band tells you whether that evenness is evenly strong or evenly thin.
Treat the weakest dimension as the question the idea most needs answered next, not as a reason to quit. Almost every strong business started life with an obvious weak dimension that the founder deliberately went and fixed. The scorecard's job is to name that dimension out loud — plainly, from your own answers — so it stops being a blind spot and becomes the next thing you go and work on.
Frequently asked questions
How is the score calculated?
Ten questions, two for each of five dimensions — problem urgency, market size, competition, willingness to pay, and personal fit. Each answer is worth 0 to 3 points. Every dimension is averaged and weighted equally, then combined into a single score out of 100. The same answers always produce the same score — there's no AI and no randomness involved.
What counts as a good score?
Under 40 means the idea needs rework — at least one dimension is weak enough to block everything else. 40 to 69 is promising: a real idea with a clear soft spot to shore up. 70 and above is a strong idea, well-rounded across all five dimensions. The band matters less than which dimension is dragging you down or lifting you up.
Does a high score mean my idea will succeed?
No — nothing can promise that, and any tool that claims to is lying. A high score means the idea is well-formed across the five dimensions that most commonly sink startups, so you're starting from a stronger position. Execution, timing, and luck still decide the outcome. Think of it as a pre-flight check, not a crystal ball.
Why does answering “no competition” lower my score?
Because “no one else does this” usually means one of two things: you're genuinely early, or there's no real market and others already discovered that. A little competition proves people will pay for a solution. A market with a few mediocre players is the healthiest sign of all — demand exists, and there's room for someone better.
Do you store my answers?
No. The entire scorecard runs in your browser — nothing you tap is sent to a server, saved, or shared, and refreshing the page clears it. That's deliberate: you should be able to honestly assess an idea you haven't told anyone about. It's free, with no sign-up and no email gate.
Can I validate more than one idea?
Yes — after your score appears, tap “Check another idea” to start fresh. Running two or three ideas back to back is one of the most useful ways to use the scorecard: it turns a vague “which should I do?” into a side-by-side read on which one is actually more ready to build.
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