People hire a handyman they can trust in their home. You bring the skills and quote the jobs. Your AI team builds the name, the brand, the website and the local ads that get your phone ringing.
● ● ●Your next business↗
TRUEFixed right the first time.
Home repair / Craft
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How to start a handyman business.
The steps marked “Your AI team does this” are the ones SoGood builds from your brief. The rest are yours, and they come first.
01
Decide what you will and won't do
List the jobs you do well, like repairs, assembly, mounting, painting and small installs. Many areas require a licensed trade for electrical, plumbing and gas work, so leave those off unless you hold the license.
02
Check licensing and get insured
Register your business and check whether your area licenses handyman work or caps the size of jobs you can take without a contractor license. Get liability insurance before you work in anyone's home.
03
Set your pricing
Charge by the hour with a minimum visit, or a flat rate for common jobs like mounting a TV or assembling furniture. Bill materials separately and give a written quote for anything bigger.
04
Get a brand people trust at the door
Your AI team does this
Your AI team suggests names, designs a logo and builds a brand kit for your van, shirts and quotes.
05
Put up a website that books jobs
Your AI team does this
A site with your services, the areas you cover, photos of your work and how to request a quote. On Pro it goes live on your own domain.
06
Get your phone ringing
Your AI team does this
Posts that show recent jobs and local ads for homeowners in your area. You approve everything before it goes out.
Type your idea. We build it.
Tell us what you want to build.
Describe the idea in your own words. Your AI CEO turns it into a focused plan and asks only what matters.
See your business take shape.
Brand, website, content, operations, and launch work move forward together while you stay in control.
Launch, learn, and keep growing.
Review the work, approve the next move, and keep improving your business from one simple workspace.
Meet your AI team.
CEO
Turns your idea into priorities and keeps every part moving.
Brand
Creates your name, look, voice, and launch-ready assets.
Tech
Builds your website, checkout, integrations, and analytics.
Operations
Finds suppliers, compares options, and organizes your orders.
Strategy
Sharpens your offer, audience, pricing, and growth plan.
Marketing
Creates campaigns, email, content, and social posts.
Sales
Finds leads, drafts outreach, and keeps follow-ups moving.
Finance
Builds budgets, forecasts, pricing, and investor materials.
Frequently asked questions
How much does it cost to start a handyman business?[ + ][ − ]
If you already own tools and a vehicle, the main costs are insurance, registration and any licensing your area requires. Buy specialty tools as the jobs call for them. SoGood is free to start. You upgrade to Pro only when you want the full website on your own domain and ads.
Do I need a license to be a handyman?[ + ][ − ]
It depends on where you work. Some areas need no license for small jobs, others cap job size, and electrical, plumbing and gas work usually need a licensed trade. Check with your local and state authorities.
How do I get my first handyman jobs?[ + ][ − ]
Start with neighbors and people who know you, then make sure strangers can find and trust you: a clear website, photos of your work, reviews and local ads. Your AI team builds the brand, site and ads from one brief.
Am I still in charge?[ + ][ − ]
Always. Your team checks in before anything ships. You say yes or no, and they take it from there.
How much does SoGood cost?[ + ][ − ]
Free to start, with enough to test an idea. Pro is $49/month when you're ready, with no long-term contract.
How fast can I launch?[ + ][ − ]
Fast, when you’ve answered enough for your team to build. Of the founders whose site went live, half were live within about 20 minutes of signing up and nine in ten inside a day. Payments and a custom domain need a few steps only you can do.
Can I cancel anytime?[ + ][ − ]
Yes. Plans are month-to-month. You keep everything that’s already shipped — your site, your assets, your data, your accounts.
Start free with your first business case and a draft landing page. Pro adds a full website on your own domain, a brand kit, SEO, payments, ad campaigns and 1,225 credits each month.
Credits cover AI usage; ad spend is billed separately.
