Start your pressure washing business this week.

Pressure washing sells itself in before-and-after photos, as long as people can find you. You choose the services and the equipment. Your AI team builds the brand, the website and the ads that put your results in front of homeowners.

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How to start a pressure washing business.

The steps marked “Your AI team does this” are the ones SoGood builds from your brief. The rest are yours, and they come first.

01

Choose your services

Driveways, sidewalks, decks, fences and house siding are the usual start. Soft washing roofs and siding uses lower pressure and cleaning solutions, and commercial work like storefronts and parking areas comes later. Learn which surfaces need which method before you touch a customer's home.

02

Get the right equipment

You need a pressure washer, surface cleaner, hoses, nozzles and a way to carry water and gear to jobs. Practice on your own driveway or a friend's first, and check what your area requires for water runoff and cleaning chemicals.

03

Register, insure and set prices

Register your business and get liability insurance before your first job, since you're working on people's property. Price by square footage or by job type, and offer bundles like driveway plus walkway.

04

Get a brand that looks professional

Your AI team does this

Your AI team suggests names, designs a logo and builds a brand kit for your truck, yard signs and quotes.

05

Put up a website that shows results

Your AI team does this

A site with your services, before-and-after photos, the areas you cover and a quote form. On Pro it goes live on your own domain.

06

Land your first local jobs

Your AI team does this

Before-and-after posts and local ads aimed at homeowners in the neighborhoods you serve. You approve everything before it goes out.

Type your idea.
We build it.

Tell us what you want to build.

Describe the idea in your own words. Your AI CEO turns it into a focused plan and asks only what matters.

See your business take shape.

Brand, website, content, operations, and launch work move forward together while you stay in control.

Launch, learn, and keep growing.

Review the work, approve the next move, and keep improving your business from one simple workspace.

Meet your AI team.

CEO

Turns your idea into priorities and keeps every part moving.

Brand

Creates your name, look, voice, and launch-ready assets.

Tech

Builds your website, checkout, integrations, and analytics.

Operations

Finds suppliers, compares options, and organizes your orders.

Strategy

Sharpens your offer, audience, pricing, and growth plan.

Marketing

Creates campaigns, email, content, and social posts.

Sales

Finds leads, drafts outreach, and keeps follow-ups moving.

Finance

Builds budgets, forecasts, pricing, and investor materials.

Frequently asked questions

  • How much does it cost to start a pressure washing business?
    Your main costs are the pressure washer and attachments, a way to haul them, insurance and registration. Starting with residential driveways and decks keeps the equipment list short. SoGood is free to start. You upgrade to Pro only when you want the full website on your own domain and ads.
  • What is the difference between pressure washing and soft washing?
    Pressure washing uses high-pressure water for hard surfaces like concrete and pavers. Soft washing uses low pressure with cleaning solutions for siding, roofs and anything high pressure could damage. Many businesses offer both.
  • How do I get pressure washing customers?
    Show the results. Before-and-after photos on your website, social pages and local ads do most of the selling. When you finish a job, ask the neighbors if they want a quote while your gear is already on the street.
  • Am I still in charge?
    Always. Your team checks in before anything ships. You say yes or no, and they take it from there.
  • How much does SoGood cost?
    Free to start, with enough to test an idea. Pro is $49/month when you're ready, with no long-term contract.
  • How fast can I launch?
    Fast, when you’ve answered enough for your team to build. Of the founders whose site went live, half were live within about 20 minutes of signing up and nine in ten inside a day. Payments and a custom domain need a few steps only you can do.
  • Can I cancel anytime?
    Yes. Plans are month-to-month. You keep everything that’s already shipped — your site, your assets, your data, your accounts.

Still have a question?Get in touch

SoGood Pro is $49/month

Start free with your first business case and a draft landing page. Pro adds a full website on your own domain, a brand kit, SEO, payments, ad campaigns and 1,225 credits each month.

Credits cover AI usage; ad spend is billed separately.

Explore the AI business builder and account and billing FAQ.

Ready to start a pressure washing business?