Review response checker

A reply to a review is written for two readers: the customer who left it and every future customer who scrolls past it. The checker scores your reply 0–100 on twelve yes/no checks in four groups: tone, whether you showed you read the review, whether you owned the problem, and whether it's right for a public page. Each check is a line on the checklist, so you can see exactly what to change.

Paste the customer's review in the first box, exactly as they wrote it, and your reply in the second. Pick the star rating so the score weighs the right things. Edit the reply and the checklist updates as you type. "Fix it for me" rewrites only your reply, never the customer's review, and shows the new score next to the old one.

The usual playbook is short: thank them, show you read what happened, apologise without a "but", say what you're doing about it, and give a real way to reach a person, an email address, a phone number or a name, so the rest of the conversation happens in private. What sinks a reply is arguing the facts in public, blaming the customer or a staff member, or pasting the same "we apologise for any inconvenience" line under every review.

A happy customer doesn't need an apology, so the checker counts the problem-handling checks for much less on a 4–5 star review. What matters there is a thank-you that mentions something they actually said, a voice that sounds like a person, and an invitation to come back. Turning the reply into an advert with discount codes and product links is the common miss.

Three-star reviews usually praise one thing and flag another. A good reply does both: thanks them for what went right, owns what went wrong, and says what changes. The 3-star setting weighs ownership between the other two.